How Aging Actually Feels and Why Collagen Is Your First Line of Defense

Aging doesn’t happen overnight.
It’s not just wrinkles or gray hairs — it’s the small things you start to feel.
That little stiffness in your knees when you wake up.
The skin that doesn’t bounce back like it used to.
The slower recovery after a workout.
That’s not just “getting older.” That’s your collagen levels dropping.

What’s Really Going On Inside

Collagen makes up about 30% of all the protein in your body.
It’s the glue that holds everything together — your skin, joints, muscles, ligaments, and even your gut lining.

After the age of 25, your body starts producing less of it — around 1% less each year.
By your 40s, that adds up to a serious shortage.
The result? Skin loses firmness, joints get stiffer, and even digestion can slow down.

It’s not that your body forgets how to repair itself — it just doesn’t have the building blocks anymore.

The Collagen You Actually Need

There’s a big difference between trendy collagen powders and real, natural bone broth collagen.
Bone broth delivers collagen in its whole, natural form — the way your body recognizes it best.
It’s rich in amino acids like glycine, proline, and hydroxyproline that directly support your skin, joints, and gut.

Unlike highly processed collagen isolates, slow-simmered bone broth also gives you gelatin and minerals — essential for healthy connective tissue and hydration from within.

It’s the difference between feeding your body protein and feeding it repair materials.

Why It’s Your First Line of Defense

You can’t stop aging — but you can slow the visible and physical signs of it.
By replenishing collagen consistently, you support the systems that keep you moving, glowing, and feeling strong.
Think of it as strengthening the foundation before cracks appear.

Your skin, joints, and gut all share one thing: they rely on collagen to stay resilient.
And that’s exactly what you’re restoring when you make bone broth a daily habit.

Start Rebuilding, Naturally

Aging gracefully isn’t about denial — it’s about smart support.
Give your body back what time takes away, in the most natural form possible.
Start with one scoop a day, stay consistent for 90 days, and let your body do the rest.

(Oh, and BTW — if you’re ready to start your own collagen comeback, use BTW-BROTH10 for 10% off your first ColagenPlus order. Because slowing down doesn’t mean stopping.)